![]() ![]() The company was co-founded in 2017 by Agapito, Niessner, Victor Riparbelli, and Steffen Tjerrild. Synthesia's software utilizes deep learning architecture developed by Lourdes Agapito and Matthias Niessner. Explicit consent must be provided in addition to a strict pre-screening regimen for use of an individual’s likeness to avoid “ deepfaking”. The platform also does not allow its software to be used to recreate celebrities or political figures for satirical purposes. As of August 2021, Synthesia's voice database included multiple gender options in over sixty languages. These avatars can be used to narrate videos generated from text. ![]() Users create content via the platform's pre-generated AI presenters or by creating digital representations of themselves, called artificial reality identities (ARI), using the platform's AI generation tool. From this a text-to-speech video is created to look and sound like the individual. Synthesia's software algorithm mimics speech and facial movements based on video recordings of an individual’s speech and phoneme pronunciation. It has been used in advertising campaigns, reporting, product demonstrations, and to create chatbots. Synthesia is most often used by corporations for communication, orientation, and training videos. Based in London, England, it counts among its users businesses including Amazon, Tiffany & Co. ![]() Synthesia is a synthetic media generation platform used to create AI generated video content. ![]()
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